Affiliate Advantage - Page 9 - How to go from beginner to super affiliate instantly! If you want to stand out in the affiliate marketplace, maximize your income quickly while building a list of ultra-targeted, insanely loyal customers, then you will want to read every word in this spe AFFILIATE ADVANTAGE: SPECIAL REPORT to them and above all else, offer them incredible value. Earn their trust, and you’ll earn their loyalty. And that’s the ultimate connection that you want to make. Enticing your prospect involves knowing what makes them tick, what their most interested in, and what they are looking for. Offer that to them and you’ll break through all barriers and earn that commission time and time again. We’ll talk more about the easiest ways of enticing prospects and winning that sale in just a few minutes. Converting a prospect into a customer happens automatically when you’ve connected and enticed. If you’ve done your job at earning trust, and persuading that prospect that you have exactly what they need to improve their life in some way, you’ll see an immediate increase in conversion rates across the board. AFFILIATE ADVANTAGE: SPECIAL REPORT Bribe Your Way To The Bank When we talk about bribing prospects, we don’t mean that you offer something that’s too good to be true and then fail to deliver. We also aren’t talking about compensating them for purchasing through your affiliate link in a way that takes money out of your pocket. On the contrary, we are talking about “ethical bribery”, where you offer your prospects additional value – for free – just for purchasing through your link. So, what kind of ethical bribes will work for your market? It all comes down to the kind of products you are promoting, and how you can best tie your bonus product into an existing sales funnel. For example, if you are promoting a course that teaches people how to build mailing lists, you could create a series of squeeze page templates that are offered as a bonus product. This kind of bonus ultimately extends the value of their purchase, provides a done-for-you template that eliminates their workload, and simplifies the process. AFFILIATE ADVANTAGE: SPECIAL REPORT It’s a direct tie-in to the main product you are promoting without taking away from what that product offers. This also means that you never want to create a component that is already part of the main package that you’re promoting. Always strive to offer something not already included, as well as a bonus item that enhances the value. You want the benefit to be clear to anyone who is considering purchasing through your links, letting them know why they’re making a smart decision by buying through you. Your bonus offer should always be exclusive to your own marketing and limited in nature, meaning that you offer it only to the audience you are targeting for each individual product. While you could offer the same bonus to multiple groups of people, it’ll decrease its perceived value if you have any sort of cross-over within segments of your audience. AFFILIATE ADVANTAGE: SPECIAL REPORT This means that if you want to repurpose the bonus package so that you can offer it within multiple campaigns, you should consider adding something different to the offer so that it isn’t exactly the same. Make it unique in some way – whether that comes from adding a bit more value, an extra report or template, or a component that isn’t included anywhere else, the idea is to create high-value bonus offers that your audience doesn’t already have, and won’t see from another affiliate marketer. That way, if you end up promoting the same bonus to someone who has already received it from a previous purchase, they are still getting something new that they haven’t already received from you. In the next chapter, we’ll look at the kinds of bonuses you should consider when working on your promotional campaign, and what is best suited for different markets. AFFILIATE ADVANTAGE: SPECIAL REPORT Creating Killer Bonus Content The one thing that many new affiliate marketers struggle with is exactly what kind of bonus content will entice and convert prospects into becoming customers. The truth is, the better you know your market, the easier it will be to create bonus products that appeal to the masses. There’s no getting around it; you should know what they are most interested in so you can capitalize on that when creating your bonus or auxiliary components. So, begin by researching your niche. Look for what kind of products are actively being sold, and are still in demand, and then create a bonus package around that medium. Scour niche-related forums, explore social media, as well as your favorite online marketplaces (primarily the ones you plan to use within your affiliate marketing campaigns) such as JVZoo.com or ClickBank.com. AFFILIATE ADVANTAGE: SPECIAL REPORT For example, if you are in the weight loss niche and are promoting a fitness membership site that provides videos, work-outs and healthy eating meal plans, consider creating a short recipe booklet that offers additional recipes for that specific crowd (low-carb, LCHF, keto, etc.). The key is to ensure your bonus offer extends the value of the product you are promoting, while not competing with it. Here are a few ideas to get you started: Coupons In today’s economy, everyone is looking to save money and snag a great deal. Consider offering coupons on other products or services in your niche. And you don’t have to offer them to everyone. Instead, consider creating special coupons for early birds or fast-action takers. Not only will this reward those who act quickly, but it will implement a sense of urgency into your offer. Loyalty Program Some of the top affiliate marketers have created loyalty programs that acknowledges repeat customers and rewards them for their continued business. You could easily set something like this up within your AFFILIATE ADVANTAGE: SPECIAL REPORT affiliate marketing campaigns easily just by keeping a database of customers who have proven to have purchased via your links in the past. Send them out an email after so many purchases and offer them something special and unique to the program. Video Training People love videos, especially when purchasing training material or information that requires them to follow a system in order to see results. Consider creating additional video content based around the primary product you are promoting and offer it to those who purchase through your links. Host a Webinar Consider hosting a Webinar in order to provide additional information about the products you are promoting. Not only will this help to warm up your audience, but it’ll help you build a recognized brand in your niche while being able to directly connect and communicate with your target audience. Write Detailed Reviews There is nothing more powerful in a sales funnel than a well-written, detailed review that outlines everything a potential buyer should know AFFILIATE ADVANTAGE: SPECIAL REPORT about a product. People who are on the fence about spending their hard-earned dollars need as much information as possible. They want to be reassured and to know that the products they purchase are authentic, and will help them achieve results. So, you should always write a comprehensive, in-depth review for any product you plan to promote. Host it on your blog and direct people to it from social media, paid ads and of course, your mailing list. Reviews are considered bonuses because they help educate and inform prospects into making sound buying decisions. Not every affiliate marketer will make the effort to write reviews for the products they are promoting so doing this will help to set you apart from the competition. People will thank you for it! Case Study If you want to take things a step further and you’ve found success with the product yourself, create your own case study and show potential customers what the product did for you (and how it can work for them, too). Case studies are powerful marketing tools that help educate people while reassuring them that the product does as it promises. AFFILIATE ADVANTAGE: SPECIAL REPORT Access to Free Membership Sites One of the best ways to entice customers into purchasing through your affiliate links while building a brand and community of your own is by providing free access into a membership-style website. This website serves as the hub for all of the tools and resources you have to offer, and it’s also a great way for you to stay in contact with your audience while building a name they can trust. You can build a membership site yourself using tools like www.ProductDyno.com. AFFILIATE ADVANTAGE: SPECIAL REPORT Instant Bonus Packages If you’re short on time and aren’t sure how to get started, there’s an easy way to create bonus offers that your customers will love while minimizing your workload. Sign up for an account at https://commissiongorilla.com/v2/ and let them do the work for you. In fact, with this one resource you won’t have to lift a finger as you’ll have instant access to 10 done-for-you bonus packages that you can use to turn prospects into customers! I’ve personally used Commission Gorilla to create dozens of hot affiliate bonus products while taking advantage of their drag & drop bonus builder that provides 4 different layouts for you to choose from. Their system is very user-friendly and you can create as many bonus products as you like within minutes. I also use Commission Gorilla to create my bonus pages as they are easy to customize and saves a ton of time. You can simply drop in your onpage elements, choose the bonuses you want to feature from your library and save the page. All changes are instantly reflected as well, so
Affiliate Advantage - Page 9
Affiliate Advantage - Page 10
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